Tracing the Typeface: Stories Behind the Signs
Discover a curated collection of materials that illuminate the art and history of American highway typography.
Historical Origins
Uncover the beginnings and evolution of the typeface shaping America’s roadways.
Visual Documentation
Dive into photography and video capturing the spirit and detail of highway signage.
Cultural Impact
Explore how these signs influence identity and daily life across the United States.
Tracing the Roots of Highway Typography
Explore a curated gallery capturing the unique charm and history behind US highway sign typefaces.
Exploring the Typeface Legacy
Discover the journey behind the signage font, blending history, imagery, and storytelling to reveal its lasting impact.
Step One: Tracing Origins
Begin by following the creator’s travels across America, uncovering the roots of the highway typeface and its design evolution.
Step Two: Capturing Stories
Dive into the research and visual documentation that bring the signs’ poetry and authority to life across the nation.
Step Three: Sharing Insights
Learn how the collected footage and findings illuminate the cultural significance of these everyday symbols.